The Art of Marketing [Film Festival Masterclass]
Event Details:
Date: Monday, March 8th
Time: 6pm PT / 9pm ET
Duration: 1 hr
Location on the Festival Map: ‘The Hall’
Speaker: Nabil Kazi
In partnership with South Asians in Entertainment (SAIE)
This Session
The marketing tools every filmmaker should think about and execute for a successful campaign. Advertising is more expensive than ever and marketing is changing to meet shorter film windows and finding a voice on streaming platforms and film festivals. Learn the tips and must have’s even before you start production.
Speaker Bio
A senior marketing and brand strategist, Nabil has worked with some of the industries top filmmakers including Jerry Bruckheimer, Carlton Cuse, Chris Melendandri, John Lasseter, Pete Doctor, Darla Anderson, Andrew Stanton, Byron Howard, Robert Redford and Wes Craven. Nabil has built innovative and successful global campaigns in film, television and sports through effective campaigns.
Most recently at Illumination Entertainment, Nabil worked closely with the Universal Pictures business units to execute campaigns for The Secret Life of Pets, Sing and the billion dollar box office hit Despicable Me 3 while helping to create the strategy for The Grinch.
Prior, he worked at Fox on marketing properties such as The Simpsons, Family Guy, New Girl, Arrested Development and film franchises Ice Age, Rio and Avatar.
Nabil has spent most of his career at the Walt Disney Company in various roles. In his last position at Disney, he was head of marketing and responsible for developing the marketing and franchise strategies for Walt Disney Animation and DisneyToon Studios. He worked on the successful execution of Tangled, Tinkerbell and Gnomeo & Juliet and created the initial strategy for Wreck It Ralph and Planes.
Prior to the animation studio, he spent time at ABC Television Network marketing LOST, Grey’s Anatomy, Dancing With The Stars, Castle, Modern Family, The Middle, Wipeout and The Bachelor and being the key contact to all sports programming with ESPN on ABC including the World Cup, NBA Finals and College Football.
Additionally, he held positions in Disney Consumer Products in Burbank and Hong Kong, being the youngest executive in the company to have P&L responsibility for a country while helping to open the first Disney office in India in 1993.
Personally, Nabil is on a journey to visit every country in the world (47/197) and climb the seven summits. He has climbed Mt. Kilimanjaro and scheduled to climb Mt. Elbrus in July 2021. He is also a 18 Marathon Finisher and 2 time Ironman finisher and started and led the Disney Triathlon team for 8 years with Chairman and CEO Bob Iger as team captain.
About South Asians In Entertainment (SAIE)
SAIE (and it’s womxn-forward community, South Asian Women In Entertainment SAWIE) are dedicated to using the voices of South Asian’s in entertainment and their experiences, knowledge and power to uplift each other and the next generation of talent in the entertainment industry through education, partnership, and mentorship.
About The South Asian Film Fest of America
Showcasing diversity, creativity and a multi hyphenated identity, the South Asian Film Festival of America (#southasianfilmfest) is an international screening and awards platform for South Asians to showcase their films and digital work. We're a culture-impact film festival for the new generation of South Asian creatives to share their experiences and narratives through feature films, short films, web-series, and music videos with global audiences. We welcome stories from and inclusive of individuals with South Asian heritage, the diaspora, immigrants, and from the sub-continent itself.
**This event is included in the following tickets:
South Asian Film Fest [All Masterclasses]
South Asian Film Fest [ALL Screenings + Q&As + Masterclasses]